Last week, we participated in the Mobile Broadband Forum 2010 in Lisbon organized by Hansecom.
We participated in the RCS/IMS day and try to give a new approach about how to explain RCS to the mass market and make realize the carriers about its huge potential. Even most carriers know that RCS is their chance to keep a role and not become mere pipe, they should realize that time is gold and accelerate the deployment and a broad commercial offer linked to access to solutions and cloud communications having the RCS as enabler.
Find below our presentation, including some examples showing how the promised in now real and possible, explaining how our portfolio expand the revenue potential from RCS beyond the initial use cases, and finally compares the telco role with other industries where the incumbent should take care "of the most" and not focus in the "high tier elite".
Feedback, more than welcomed.